This product does not bite.
There, I said it. 😁
Bite’s new $25 matte black liquid liner has flower power. (Side note: I just threw up a double-peace sign.) By flower power, I don’t mean in the “Let’s come together and love one another, man!” way. I’m referring to passion fruit flowers.
It’s the not-so-secret ingredient in this “clean” (air quotes) formula to stop smudging, transferring and flaking.
Also, remember when “carbon black” was the hottest thing in eyeliner and mascara? So many products boasted about being “carbon black.” Well, this liner is actually carbon black-free (I’m honestly unsure if that’s a good or bad thing).
The liner has a long wand with a flexible, thin brush, which broke my heart a little when I first saw it because I typically do better with pen-style liners. For whatever reason, they’re just easier for me to hold and easier to execute a wing or a baby kitten flick with. Just a personal preference.
I’m fine using this wand along the lash line, and I can draw thin, precise lines with it there, but when I get out to the wing with it, I’m a mess. I can eventually get there, but it requires cleaning up the edges with a Q-tip and some makeup remover to get a chiseled edge I like. So there’s that.
The liner itself is really beautiful, though. It’s a deep, dark true black without any blue or red undertones, and each layer is intensely pigmented.
The formula also glides and dries in about a minute, which is nice and quick, so it doesn’t transfer up into my lids when I blink.
I haven’t worn it for a full 12-hour period yet, but I have worn it from shortly after dawn till dusk, and it does just fine. No flaking or fading in that time.
If you’re good with a wand applicator and looking for a “clean” product in the $25 range, put it on your list of possibilities to try.
FYI, Honest Beauty’s liquid liner is comparable. It also has a wand with a flexible tip, a similarly rich black color without any weird undertones, and it’s $9.99. That said, the Beauty Beauty one is a smidgen darker and smoother, IMO, and consequently a little easier to use, but both are quite good.
Your friendly neighborhood beauty addict,